On October 20th, the Lavazza “Tales of Italy” event took place in the evocative setting of the Spotify House in Milan.
The gathering offered a unique opportunity to explore the latest trends in the Vending and Office Coffee Service (OCS) sectors, all within an atmosphere that blended coffee and music.
We at IVS Group were also in attendance, together with our division dedicated to OCS, WeFor.
Lavazza Tales of Italy is a tribute to the Italian passion for espresso.
In Italy, from North to South, espresso represents a daily ritual that embodies stories, traditions, and the warmth of conviviality.
Each city interprets it in its own way, through a journey of unique flavors and aromas that tell the story of the land, its culture, and its people.
Tales of Italy celebrates the essence of Italian espresso, intertwining its roots with the stories of those who experience it every day.
Each blend in this new range is inspired by iconic places that represent the espresso tradition.
The event brought together experts and leading companies in the sector to discuss this important innovation, recently launched on the Italian market.
This occasion confirmed how Italy continues to lead the way in the Vending and OCS industries — always focused on innovation, quality, and staying up to date with the latest developments.